After monitoring tens of thousands of interactions between pharma sales reps and HCPs, our team at Centerfirst saw a huge opportunity to identify the top two leading indicators of sales success.…
In any time of crisis, contact centers become the centerpiece of communication with patients. This has been amplified by COVID-19, especially as interactions that may have taken place in person are…
In the July-August digital edition of their official magazine, PharmaVOICE released their list of the most influential people in the life sciences industry. According to the organization, PharmaVOICE…
A friend once told me, “Nothing is free, but some things are included.”
A question we often receive is, “What questions should be included in a Request for Proposal (RFP) for a bio-pharma contact center?” No two RFPs are alike but there are several questions that should…
As the bio-pharma contact center market learns more from experimenting with Artificial Intelligence (AI), Centerfirst wanted to weigh in with our insights on exactly where AI tools currently are best…
CBI’s 16th Annual Bio-Pharma Contact Centers Conference in Philadelphia was another big hit with bio-pharma contact center leaders this year. As usual, the conference delivered excellent real-world…
Taking that first call on the call floor can be terrifying for new bio-pharma contact center agents. Regardless of how thorough training was or how high the scores were on the knowledge checks,…
We received a lot of comments on our “Mock Calls” blog from a few weeks ago and the commenters were generally in agreement that mock calls can be a huge boost to agent performance. Many responders…
In May 2017, Novo Nordisk settled a lawsuit that alleged it ran an illegal marketing program to increase sales of its diabetes products…